VIVID is a social impact startup helping people find the most effective ways to overcome their internal obstacles.
We are shifting the notion of personal growth from something abstract, vague, and mostly based on content-consumption into extremely practical and effectiveness-based daily practice.
VIVID was co-founded by Dr. Tal Ben-Shahar, one of the most influential academics studying the psychology of happiness. He taught two of Harvard's most popular courses of all time and has authored several worldwide best-selling books. His forthcoming book introduces VIVID and guides readers through small, low investment changes which significantly improve our wellbeing and happiness.
VIVID’s idea is simple; our mobile platform takes personal change and self improvement from ideas into action, with personal change plans that guide you step-by-step in adopting better habits and mindsets.
To create a plan, you simply choose a topic and instantly get ready-made plans that the VIVID community and wellbeing professionals have built for it, or can create your own and use these plans as inspiration.
VIVID gives you extensive flexibility in shaping your plans, and enables you to measure your progress with research-based metrics so you can improve your plans over time (optionally, with the guidance of a professional or someone close to you).
VIVID learns over time which practices and tools are most effective for different categories, and can make recommendations based on what really works. We aim to build an impact-based marketplace of plans where content is not competing on popularity, but rather on helping individuals as much as possible.
We view ourselves as an impact-aligned startup - which means that our goal is to maximize our social impact. We don’t see ourselves as just a product-centered company, but as a collaborative project enabling VIVID's community to solve one of the biggest obstacles for significantly increasing wellbeing and human potential.
We have a very detailed approach to how we define impact, and how we view the impact of VIVID - learn more in this article: